The networking of organisations and partners in a digital value chain holds great potential for efficiency, quality and speed through the shared use of systems and data. This involves the exchange of information, documents and data from sales/marketing, development, purchasing, production, delivery logistics and after-sales service. There are many opportunities here through the vertical and horizontal integration of the value proposition and the development of new, innovative services.
Luther can advise companies in all legal matters relating to the digitalisation of the value chain from procurement to after sale service. Our advice includes reviewing antitrust and other regulatory aspects as well as supporting and advising on the development of business models, both internally and externally. In addition, we provide comprehensive advice on IP, licensing and data protection issues and can help with special questions relating to e-commerce, provider liability and allegations of abuse of a dominant market position.